![](https://cdn.myportfolio.com/b42ebae49f681bbd5a2f08fa96fa1a72/4369fd78-db4a-4177-89e4-acf0d86c4382_rw_3840.jpg?h=d04a6184242a06b09ceacafbbae6ab1b)
C A R A C T E R
Branding, Identity, Advertising
Branding and Identity for a Car Rental Service Application ready to operate under a fleet of over 300 vehicles.
* Excerpt from C A R A C T E R Branding Style and Guideline Manual. Illustrator, Photoshop, InDesign, Acrobat.
![](https://cdn.myportfolio.com/b42ebae49f681bbd5a2f08fa96fa1a72/e74b8a9c-3159-4dc9-9ae6-9604843821c8_rw_3840.jpg?h=12e4342089d3383a7d94d78afe678196)
![](https://cdn.myportfolio.com/b42ebae49f681bbd5a2f08fa96fa1a72/d0955fbe-b47d-41a7-b8b3-e8443a97585f_rw_3840.jpg?h=bc997f5958b6063e44bee89b09a4ce32)
![](https://cdn.myportfolio.com/b42ebae49f681bbd5a2f08fa96fa1a72/1dfb6313-3d03-4ef6-b7b0-6a10ef41bef8_rw_3840.jpg?h=492ccc89163a3ef0121b24694f53cdee)
![](https://cdn.myportfolio.com/b42ebae49f681bbd5a2f08fa96fa1a72/34613a7e-e22f-436b-91b7-bf4776c5b1a2_rw_3840.png?h=4fe32e4e0a28c29e562be2dd4408dd48)
![](https://cdn.myportfolio.com/b42ebae49f681bbd5a2f08fa96fa1a72/a277d8ab-c352-4738-aa74-94aaa031f776_rw_3840.jpg?h=41a50c9ad2a8554d8bca9ef809fbb153)
![](https://cdn.myportfolio.com/b42ebae49f681bbd5a2f08fa96fa1a72/7571e14e-799f-48dd-9d83-bfdab7a74718_rw_3840.jpg?h=56a5ec12ef8788723dc5c38b4e3b0311)
![](https://cdn.myportfolio.com/b42ebae49f681bbd5a2f08fa96fa1a72/781a47b0-7271-4527-97b0-d603f8daeefc_rw_3840.jpg?h=1b9fc42d9a762e7d6e1eab1ec3c42552)
![](https://cdn.myportfolio.com/b42ebae49f681bbd5a2f08fa96fa1a72/75d3d3d0-8376-4ce3-ae57-7f9d16fb0648_rw_3840.jpg?h=9da20abb063372fe9e41bb188879139c)
![](https://cdn.myportfolio.com/b42ebae49f681bbd5a2f08fa96fa1a72/9e500d29-d566-4bc0-8d4e-c627126b139c_rw_3840.jpg?h=e3be89eafeb281fb0a2f539ead57d199)